Viral Ad Network

Archive for the ‘Ad Placement’ Category

Major Update to Publisher Dashboards

October 1st, 2008 by Tim Wintle

As one of the developers on the Viral Ad Network team, I’m pleased to announce the introduction of our newly re-designed Publisher Dashboards.

We’ve been listening closely to the feedback that you’ve passed on to our team, and in response we have added functionalities and tools that will be useful to you in the future. The biggest request for inclusion in the publisher dashboards was a function that allowed you to log in and to see a breakdown of the numbers you have delivered for each viral campaign.

With this in mind, the first thing you will see when you log in is now an overview of the statistics for your account. In the top right of the page you’ll find a box that will show you (almost) live totals for the number of actions that have been tracked through the network on all “managed placements” (campaign placements you have organised direct with our network team)*.

Clicking on the link “managed placements” will take you to a page where you can get more detailed breakdowns of the actions you have provided.

Please Note that these totals will not accurately reflect actions that took place prior to the launch of the revised dashboard.

In the top half of the page you can see recent actions broken down by day – which is useful if you want to try changing the positioning of your ads to increase your revenue.

In the lower half of the page you can see a breakdown of actions by campaign, which will be especially useful if you have multiple placements running at one time.

The next most requested feature was help on using the dashboard – you can now find a help page by clicking the link marked “help” near the top of the page.

I hope that you will all find the new features useful – the rest of the development team and myself try to keep up to date with any comments passed on, so if you have any queries or requests do mention them next time you’re in contact with the team and they will be taken into consideration.

Tim Wintle


p.s. You may see some extra features on the dashboards relating to soon-to-be released features (currently in Alpha) – Ian will be contacting individual publishers to take part in testing over the coming weeks.

* We aim to provide you with accurate measured action counts, however the numbers displayed are estimates and may be revised. Counts are analysed to discount invalid actions.

Using Video content for SEO

August 7th, 2008 by Tim Wintle

Continuing in my re-posts of videos from the initial launch of our ad network, is this video I made to explain how you can use video content (such as the videos that we give our publishers for placement during a campaign) to perform additional SEO (search engine optimisation) on your pages.

Personally I feel that this is one of the great differentiators between our advertising network and the bulk of online advertising – that our content is often so enjoyable that you can place it as the centre point of a blog post or article, and drive traffic to your site just to view it.

Make More Money From Your Ads by Avoiding Banner Blindness

June 24th, 2008 by Tim Wintle

You may have seen this video when you first signed up for the Viral Ad Network, but for those who haven’t here it is again.

The Public Love our Content!

June 13th, 2008 by Tim Wintle

One of the most common problems with Advertising for publishers (both on and off-line) is the worry of putting off your readers with ads that get in their way.

We think that viral ad network’s ads are truly different from other ad networks, as provided you (the publisher) with viral content that is actually interesting to your readers – content that they will enjoy interacting with.

It’s a bold claim, and one that we feel needs some backing up, so I thought I would share a screenshot I took a couple of minutes ago of our youtube viral channel.

Youtube Awards for Our Virals

Our Youtube channel shows some of the top viral ads that we have been distributing, largely across our publisher network, and as the screenshot shows, we’re consistently in the top 25 most watched channels in the UK, and one of the top channels in the world!

We hope that running ads like this will not only increase your revenue, but actually add value to your website for your users.