Inovative viral marketing
March 24th, 2009 by Tim WintleI just got sent an interesting request from a friend of mine – he’s applying for a job and as part of the application process he’s been asked to film a job interview talking about the company, put it on YouTube, and drive traffic to it to see who can get the most views.
The result is that thousands of people will be getting emails from friends asking them to watch a video of one of their friends recommending the company (great way to mix viral marketing and word of mouth!)
You can seem my friend Alex telling the worst joke ever here. (it’s worth it – it’s about dwarfs)
Tags: Advertising, Jobs, viral marketing
