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Online Advertising Outpaces (UK) TV Spend

August 15th, 2008 by Andy Parkhouse

Ofcom is reporting that UK online ad spend (£2.8bn) is now ahead of mainstream TV ad spend (£2.4bn). Online spend is also six times larger than radio, and more than outdoor and magazine spend combined.

More Ofcom analysis at paidContent:UK

This entry was posted on Friday, August 15th, 2008 at 9:31 am and is filed under Advertisers. You can follow any responses to this entry through the RSS 2.0 feed. You can skip to the end and leave a response. Pinging is currently not allowed.

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