Viral Ad Network

VAN ad formats

We run two main types of ad, each designed to optimise sharing and engagement with our clients' branded content. Check out the examples below . . .


Standard Viral Video Player

Our standard Viral Video Player is a customised version of the standard embeddable YouTube player, adding sharing and click through links in a wrapper. Because people are familiar with the YouTube player, users are more likely to view and share your video.


Advanced Viral Player (video)

Our Advanced Viral Player is based around a “Light box” format, meaning the content (video or game) expands once clicked on. The expanded ad is more engaging than our standard player as it takes the viewers full attention. It is also more customisable; enabling us to feature video series, HD content, and additional branding, alongside all our regular social sharing options.


Advanced Viral Player (game/app)

Our Advanced Viral Player can also feature other types of content like games and apps. We can also include a preroll in the initial 300x250 space to encourage viewers to interact and give them a taste of what's to come.



Example of what our ad units look like in our publishers sites


Example of a website with a VAN seeded ad unit

 

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